What makes the brand towelup. different?
glad you asked! we are a small business with a simple approach to how we do things. we strive to make a real contribution to sustainability. but lets make one thing clear. we are not a run-of-the-mill & hard-marketed eco-sustaina-lite business that greenwashes and deceives the public… there are big players in the game that are here for big bucks. our focus is to see our products out in the wild. blending thoughtful design, practical features & innovative manufacturing processes into all products, while offering a welcoming price point.
we offer:
– our own product upcycling program, creating a closed loop system.
– discounted factory-seconds and product samples (when available).
– bundle & bulk pricing discounts.
– corporate gifting partnership opportunities.
– personal & straight forward customer service.
What makes towelup. towels different?
while applying meticulous design principles across our whole range, we have developed 3 towel types, each with features tailored to use cases.
all of our towels are:
– manufactured using post-consumer recycled plastics.
– woven to be absorbent & quick-drying.
– even quicker drying again, with a darker pigment ‘rapid-dry’ side.
– 100% dye-free, using double sided digital print processes.
– stitched extra tight across the border for increased durability.
– post-production heat treated, to minimise any micro-plastic impact.
– packaged in plastic-free / home-compostable mailers.
but let’s talk specifics…
BEACH. unlike the rest of the beach towel market, our beach towels are proudly made from 100% recycled polyester – with no polyamide used whatsoever. they are woven to a premium sand-free waffle style – with extra shallow divots & a base of over 400 GSM (up to 25% thicker than other brands).
GYM. designed with convenience & comfort in mind, without sacrificing the crucial features that you’re after. woven with an anti-odour & anti-bacterial lacing; they have low-profile RPET fibres – making them even softer, lighter, quicker drying & more compact (while still boasting a premium 350 GSM).
TRAVEL. the pinnacle of lightweight & compact towels. they won’t absorb quite as much as beach and gym towels – but make up for this by feeling even softer & drying even quicker. woven on a 100% RPET base of over 200 GSM, they’re also more resistant to creasing than other brands. adding almost no weight to your carry-on luggage or backpack, our travel towels can be used for a massive array of applications.
Did you say plastic… Turned into towels?
sure did. learn more about the process here.
What’s the size & thickness of towelup. towels?
beach towels – 160x80cm / 400+ gsm.
gym towels – 100x60cm / 350+ gsm.
travel towels – 100x60cm / 200+ gsm.
all stock will have properties displayed individually on the product page.
What certifications do suppliers of towelup. have?
we are happy to have formed relationships with fully compliant and audited manufacturers, who have received certifications of their social performance and overall working standards.
all products exceed the Global Recycled Standard & the Oeko-Tex Standard Certifications, ensuring they are genuinely recycled, safely produced, & don’t contain allergic or harmful substances.
our suppliers have ISO 14001 & 9001 certifications, evaluating their quality management systems and sustainability processes. they have also had their social performance & compliance audited by Amfori BSCI, and are active members of SEDEX.
learn more about supplier certifications here.